Packaging News

Joli Rouge by Clarins Goes Gold

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By: TOM BRANNA

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The Joli Rouge lipstick by Clarins has been sold in a shiny silver anodized tube, but soon it will turn to anodized gold. Abilene, a major player in the lipstick sector, has been asked to redesign the entire range of packaging for Joli Rouge: the lipstick for sale, testers, false lipsticks, and miniature lipsticks.   The lipstick will be available around the world in 25 shades come the autumn. Already a partner with Clarins for the skin care sector, the project marks Abilene’s first collab...

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